Privacy Policy
Last Updated: 2026
BCW Training ("we," "us," "our," or "Company") operates the website bcwtraining.co.uk. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and engage with our content, including information about William Hill betting and related affiliate services.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our site.
Information We Collect
We collect information in the following ways:
- Personal Data: Name, email address, and other contact details you voluntarily provide through contact forms or subscriptions.
- Technical Data: IP address, browser type, operating system, and device identifiers.
- Cookies: Information stored through cookies placed on your device (see Cookie Policy below).
- Usage Data: Pages visited, time spent on site, links clicked, and referral sources.
- Location Data: Approximate location based on IP address (to verify UK eligibility and comply with gambling regulations).
How We Use Information
We use collected information for the following purposes:
- Analytics and performance monitoring to understand site usage patterns
- Affiliate tracking and commission attribution for William Hill and partner betting operators
- Site improvement and personalisation of content
- Compliance with UK gambling regulations and legal obligations
- Communication regarding updates, offers, or relevant content
- Fraud prevention and security measures
Cookie Policy
Our website uses the following types of cookies:
- Essential Cookies: Required for site functionality and security.
- Analytical Cookies: Used to understand how visitors use our site (e.g., Google Analytics).
- Affiliate Cookies: Track referrals to William Hill and partner betting platforms for commission purposes.
- Marketing Cookies: Help us deliver relevant content and measure campaign effectiveness.
You may opt-out of non-essential cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling cookies may affect site functionality. You can also manage cookie preferences through industry opt-out tools such as the Your Online Choices platform.
Third-Party Links
Our website contains links to third-party websites, including William Hill, other betting operators, and affiliate partners. We are not responsible for the privacy practices, content, or security of these external sites. We strongly encourage you to review the privacy policies of any third-party website before providing your personal information or engaging with their services.
When you click through our affiliate links to betting operators, those operators collect and process your data according to their own privacy policies. We have no control over their data handling practices.
Your Rights
Under the UK General Data Protection Regulation (UK GDPR) and Data Protection Act 2018, you have the following rights:
- Right of Access: Request a copy of the personal data we hold about you.
- Right of Rectification: Request correction of inaccurate or incomplete data.
- Right of Erasure: Request deletion of your data (subject to legal obligations).
- Right of Restriction: Request that we limit processing of your data.
- Right of Data Portability: Request your data in a structured, commonly used format.
- Right to Object: Object to processing for marketing or profiling purposes.
- Right to Lodge a Complaint: Contact the Information Commissioner's Office (ICO) at www.ico.org.uk.
To exercise any of these rights, please contact us using the details in the Contact Us section below.
Data Retention
We retain personal data for as long as necessary to fulfil the purposes outlined in this Privacy Policy, or as required by law. Specifically:
- Contact Information: Retained for as long as you remain subscribed to our communications, or as requested.
- Affiliate Data: Retained for the duration of the affiliate relationship and for tax/compliance purposes (typically 6-7 years).
- Analytics Data: Typically retained for 26 months.
- Cookies: Retained according to individual cookie settings (typically 1-24 months).
You may request deletion of your data at any time, subject to legal retention obligations.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us:
Email: privacy@bcwtraining.co.uk
Website: bcwtraining.co.uk
We aim to respond to all inquiries within 30 days. If you are not satisfied with our response, you may lodge a complaint with the Information Commissioner's Office (ICO).
This Privacy Policy is effective from 2026 and may be updated periodically. We will notify you of material changes via email or through prominent notice on our website.